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BADASS

About the shaiker

Cloë Saint-Jours

Cloë Saint-Jours

Certified Shaike Creator

BADASS is a visual explosion where audacity and a badass attitude know no limits. Between glitter and chaos, it twists the hyper-feminine codes imposed by the post-Instagram era, turning them into armor, a statement, a cry of resistance. Here, luxury, artifice, and bling no longer aim to seduce but to assert presence and disrupt norms.

The figure of the «ultra-pop warrior» embodies this radical hybridization: an exaggerated, ultra-visible femininity, reclaimed as a language of power and subversion. These women no longer endure clichés—they seize them, amplify them, and flip them to redefine the rules of the game.

A cinematic UFO, blending pop culture and visual manifesto, reflecting a distorted mirror of our time.

CREDITS

Visuals / Directed by / Sound Design / Post-production Editing :

©Cloë Saint-Jours

@cloe_designlab

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